OUGD401 Context Of Practice Studio Task 1

Prior to the first studio session we had to bring in 2 images that we liked and 2 that we didn't.

These are the 2 images that I liked

And the 2 images that I disliked

We were split into groups and had to write on the back of each of our images either an 'L' for like or a 'D' for dislike. We then swapped tables with another group and had to arrange their images into likes and dislikes not knowing what they had actually categorized them as.

We then had to talk about how and why we criticized the images .

D - (Describe - what you can see)

I - (Interpret - What it is about)

E - (Evaluate - How effective is it)

T - (Theorize - could it be improved)

We then got into pair and had to use this criteria to critic one image that we liked from our own images and one of our partners.

My Image Right and Partners Left.

My Image :

D

• Multiple forms of packaging and design
• good use of colour and layout
• Clean vector based style to the logos and overall aesthetics

I

• Branding project for a line of food for a restaurant
• Retro American diner style
• Traditional American food

E

• Clear sense of Branding
• Fulfilled its purpose

T

• Use of colour in some places could be changed
• Some items look as though they are not part of the whole set

Partners Image

D

• Geometric Shapes with images, textures and clever use of typography
• Pastel Colour scheme
• Minamalistic design

I

• Abstract piece of graphic design
• sleek clean look to overall image

E

• Visual quality and overall image has been put together very well
• could be more suited to initial purpose 

T

• more imagery that would suggest or link more to music